It’s Okay To Reach Out
It’s Okay to reach out – health promotion board singapore & freeflow
Cirkus worked with Freeflow Productions & Prodigious Singapore to produce this touching campaign for mental health awareness.
Live action characters are accompanied by beautifully realistic furry monsters representing various mental health issues in a gentle and affecting way.
We may feel worried, stressed and sad at times. And when we do, it’s OKAY to reach out to our family, close friends, or even to a healthcare professional for support. Because we are not alone. #itsokaytoreachout
CIRKUS
Animation Director: Christian Greet
Storyboarding and design: Amber Edwards
3D Modelling & Texturing: James Turnbull, Phil James, Audee Halim and James Hyun
Rigging: : BFX CGI Ambar Nair, Arpan Biswas Ben Traje, Tapas Basu and Laurent Mercereau
3D Animation: Joon Seok Yoon, Tim Shuo Li, Bruno Etchepare, Amber Edwards
Lighting & Rendering: Christian Greet
Compositing: Christian Greet
Producer: Audee Halim
Director: Peggy Goh
Executive Producer: Jill Soong
Producer: Emma Liang Yaomin
DOP: Alan Yap
Art Director: Wyna Koh
Post Production: Freeflow Post
Audio Post: Pitch Audio + Magic
AGENCY: PRODIGIOUS SINGAPORE
Chief Creative Officer: Jennie Morris
Creative Director: Chong Wei Cong
Creative Director: Claudia Ribeiro
Producer: Audrey Yap
Business Director: Joyce Wong
Snr Account Director: Michelle Tan
Clients: Health Promotion Board SG
CLIENT: HEALTH PROMOTION BOARD SINGAPORE
