An Intoxicating Escape to “The Fairyland”

With Ogilvy & Mather Beijing, Cirkus created this 3D animated spot for appliance manufacturer TCL.

This fairyland was done over a period of 12 weeks. The Cirkus troupe focused on creating a captivating visual with a natural flow from one scenario to the next. It kickstarts from concept art stage, where we design the characters in 2D before 3D.
cirkus character sheet, orange and blue

Cirkus Commercial Tlc The Fairyland Characters Concept

It is a world that is safe and cute, with rounded shapes and bright colours.


Animation: Christian Greet, Timo Lenton, Phil James and Tim Civil.
Producer: Viktoria Berryman.
Agency: Ogilvy & Mather Beijing