Ultimate Showdown Between Elephant and Giraffe for Scarce Water in WWF Campaign
Cirkus performs an Astonishing Animal Wrangling Act for WWF.
Freshwater is the source of life. It’s what makes Earth unique in the known universe. It’s also a resource under threat. Just 3% of water on the planet is fresh water and only about 1% is readily available for human use, making it precious.
The one-two punch of global population growth and climate change means we must be innovative and committed when it comes to water management and conservation.
World Wildlife Fund (WWF), the world’s leading conservation organization, is working to protect fresh water ecosystems and improve water access, efficiency, and allocation for people and the environment. Those coming together to make up an essential component for saving most of WWF’s priority of places and species, and reducing the impact of humanity’s water footprint.
With the above in mind, Human Cannonball Romain Borrel came up with this simple but poignant storyline of an elephant and giraffe fighting over a bottle of water in the African heat. In true Cirkus spirit, the animals contort themselves and each other to get a drink, though there is no clear winner. Then again, with your support they might just be helped!
